Tourism, the smokeless industry,
contributes directly towards national economic development by earning foreign
exchange, creating job opportunities and flowing cash directly or indirectly to
all walks of life. Attraction, accessibility, accommodation and administration
are the distinctive characteristics of healthy tourism. For development of
Myanmar tourism industry, the Ministry of Hotels and Tourism is closely
cooperating with related ministries, international tour agencies, development
partners and private tour operators.
The number of tourists visiting Myanmar
has increased year after year, and according to data jointly collected with the
Ministry of Labour, Immigration and Population, 2.9 million tourists chose
Myanmar as their destination in 2016 and in 2017 the number hit 3.44 million.
Policy of the Ministry
When the incumbent government took
office on 1 April 2016, the ministry laid the following six policies and turned
them into practice:
(1) To be the most important contributor
to the national economy
(2) To preserve and conserve natural
environment, traditional heritage and custom of the local people in order to
sustain the development of tourism industry in Myanmar.
(3) To develop socio-economy of the
people and private sector by means of tourism development.
(4) To implement the regional and
international contracts for the good of the national interest.
(5) To contribute to the peace process
by developing tourism sector.
(6) To develop sustainable and inclusive
tourism.
Mission of the Ministry
To turn the policies into practice, the
ministry is numerous missions which include, to name a few, seeking assistance
necessary for prioritized list included in Myanmar tourism plan from
development partners, Myanmar to become prominent tourist destination by
conducting promotion with the help of organizations at home and abroad, seeking
ways and means to increase number or tourists, raise national income and create
job opportunities, among others.
Community-based Tourism
The ministry designated the following 15
areas as Community-based Tourism areas in the interests of local people to be
able to enjoy the benefits in a short period of time:
(1) Indawgyi Lake and villages in its
environ in Kachin State
(2) Panpet and Tanilalae villages in
Loikaw in Kayah State
(3) Thandaunggyi area in Kayin State
(4) Lwekhaw, Inn Ne, Hteenae and Katku
villages in Pa-O Self Administered Zone in Shan State
(5) Villages in Myaing Township in
Magway Region
(6) Magyigan Village in Sale Township in
Magway Region
(7) Six villages between Mingun and
Kyaukmyaung villages for Ayeyarwady dolphins conservation
(8) Kyaikthale village in Twantay
Township in Yangon Region
(9) Hsawlaung village in Kanpetlat
Township in ChinState
(10) Villages in Shwebo District in
Sagaing Region
(11) Hsithe and Myitkangyi villages in
Singu Township in Mandalay Region
(12) Tashawn village in Hpalam Township
in Chin State
(13) Lwenwe Pagoda Mountain Yeseik
Village in Nyaungshwe Township
(14) Saga Village in Nyaungshwe Township
(15) Sikyain and Pinzein villages in
Pindaya Township in Danu Self Administered Zone in Shan State
Administrative Affairs
The ministry submitted Hotel and Tourism
Law (draft) to the Pyidaungsu Hluttaw. After getting approval region and state
governments will have authorities to grant license currently managed by the
ministry thereby enabling hoteliers and tour operators to apply work license in
own regions.
With the aim of producing skilled new
generation staff, the ministry has been conducting courses at Mandalar College
and National Management College. These education facilities cultivated and
produced 26 B.A. (Tourism) holders in 2017-2018 Fiscal Year and 15 in 2018-2019
FY who were assigned as Upper Division Clerk at the ministry.
Tourism Promotion
Pamphlets depicting scene of Yangon,
Mandalay, Bagan, Inle, tome a few, and community- based tourism pamphlets were
published and distributed and DVDs and memory sticks with a picture of
Myanmar’s traditional bowl used to offer alms to monks are produced to promote
tourism industry through domestic and international tourism shows, foreign
Myanmar Embassies, and consulate general offices.
Information counters are also opened in
airports and main tourist destinations for the convenience of tourists. The
ministry also has a website for tourist information and it also posts
information on such social media as Instragram, Facebook, and YouTube.
The ministry also participates in
tourism expo in Singapore, Germany, Thailand, and Britain. To promote tourism
industry in the country hospitality conferences were jointly held by Myanmar
Tourism Federation and Singapore-based Sphere Exhibits Private Ltd. As
television channels are important for promoting tourism industry the ministry
is cooperating with international TV channels and other media to air Myanmar’s
business.
Regional and International Cooperation
Myanmar is cooperating with Thailand’s
Tourism and Sports Ministry to promote tourism between the two countries by
signing MoU on cooperation in tourism industry during the visit of Thai
minister to Myanamr in January 2017. Moreover, Myanmar and Cambodian ministers
signed an action plan on cooperation in Angkor-Bagan: Two Ancient Cities — One
Destination in 2017. Myanmar is also actively participating in ASEAN’s tourism
plan and plan of ASEAN and China, Japan and Korea.
It is worth mentioning that Myanmar’s
Myeik Journey,
Pa-O Journey and Loikaw
Journey won ASEAN Homestay and Community
Based Tourism Award at ASEAN Tourism Forum 2017. One of the efforts the
ministry made was 3rd Myanmar International Travel Mart 2017 which showcased
photos of Indian Buddhist Pilgrimage in Yangon and Mandalay.
Human Resource
Development
During the second year in office of the
government, the ministry conducted 51 courses on hotel and tourism and 4,229
trainees received the course completion certificates. These courses produced
tourist guides, housekeepers, bellboys, room service staff and others. English
and Spanish languages courses, hospitality courses, management courses were
also conducted by the ministry in cooperation with partners.
Granting Hotel and Tourism Licenses
As tourism industry is booming in the
country, the ministry granted permissions to 127 hotels and inns with 6,511
rooms in advance for building during the second year in office of the
government. Moreover, other licenses were granted to tour guides and operators.
License fees are also reduced by 50 % for entrepreneurs enabling them to save
cost.
Investment in Hotels and Tourism
Industry
Up to March of 2017, the nation saw
foreign investment on 59 hotels with 11,620 rooms at an investment cost of USD
3805.025 million. The figures jumped to 64 hotels with the 12,194 rooms at a
cost of USD 4,370.97 million.
Arranging Journeys
Cruise ships, chartered flights, cross
border caravans, river tour and yacht tour are conducted by the ministry and
about 50,000 tourists enjoyed the trip including balloon riding and marathon
race in the second year in office of the government.
Tourist Information
The ministry’s official website is
www.tourism.gov.mm on which it posts information for tourist who want to visit
Myanmar. At the site one can browse news in Myanmar, English, Korean, Japanese,
German, Chinese, Thai, and French languages.
As tourism industry, creating job
opportunities and earning money for the nation, needs not to apply natural
resources. It is a service with multiplier effect from airlines to the vendors.
The money spent by tourists is in the nature of fragmentation flowing into all
walks of life.
Requirements
It is needed to ease the rules of
applying arrival visa for tourists’ convenience.
As regards transportation sector,
airfields or airports are to be upgraded. The tasks call for cooperation of
other related ministries.
Collective Strength
The policy of collective strength laid
down by the government is relevant to booming of tourism industry. All the
related ministries are to translate the policy into action for tourism industry
development. In that regard the Ministry of Hotels and Tourism will cooperate
with other ministries and private businesses and entrepreneurs more for
emerging sustainable tourism industry in Myanmar.
(Translated by Wallace)
By News Team
Ref; The Global New Light of Myanmar
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